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Content Management Systems

By Site Guy | March 26, 2018

What is a Content Management System? A Content Management System (CMS) is a tool used to design, manage, and publish a website. There are  lots of CMS tools available. From free to expensive, small to large, simple or very robust, they all allow individuals who are not coders to build websites. Now, not that long…

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Why We Use WordPress

By Site Guy | March 15, 2018

Why We Use WordPress WordPress is a wonderful tool for building websites. It’s powerful, versatile, and robust. By itself with the available free themes, it’s fairly easy to assemble a simple site. But add on some of the amazing plugins that have been developed to enhance WordPress, and it can be used to create virtually…

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Are Keywords Still Important for SEO?

By Site Guy | March 12, 2018

SEO: Do We Still Need to Work With Keywords? There’s a big debate going on at the moment about whether or not keywords are still important.  Some digital marketing experts claim that keywords are dead, and that only content matters. Others believe keywords have their place, and should show up in your content. Here at…

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Redesigning for The Mobile Environment

By Site Gal | February 25, 2018

How Does Your Site Look on A Phone? When someone opens your site on their mobile phone, how does it show up? Is your site optimized for viewing on tablet and phone? Many older sites are not. And newer sites built on inexpensive or free platforms may not look very good on smaller screens. Is…

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Why Website Content is Important

By Site Gal | March 11, 2018

Good Website Content Is Essential For Results Rule #1 of Website Creation: The written words on your website pages are more important than design or graphics. Why? Content is scanned by the search engines, and if your website content meets their quality requirements, the search engines will help drive traffic to your site. Equally important,…

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How To Write Website Content

By Site Gal | March 6, 2018

How To Write Website Content Think about how you read a website page: if you’re like most people, you skim the page, scanning for the information you find important or useful. You might check the headline or read the first sentence of a paragraph to see if it has what you’re looking for. Why did…

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Why Local SEO Matters

By Site Guy | February 27, 2018

Why Local SEO Matters How do you market your business on the web? Most business owners think first of the Yellow Pages and specialized sites like Angie’s List. Some companies advertise in the local newspaper’s online edition and hope prospects find them. Unfortunately, these strategies don’t really cut it. They fail to get your business…

Is Your Website Building Your Business?

By Site Gal | February 26, 2018

Websites Need to Be Workhorses Everyone in business these days needs a web presence. But a website can’t just sit there looking pretty. A website is an investment meant to bring customers to your store. It needs to be pulling its weight 24/7. Is your site helping build your business? If not, how can we…

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How I Learned To Love AdWords

By Site Guy | February 24, 2018

How I learned To Love AdWords Google AdWords was was only three years old when we started designing websites for customers in 2003. Hardly anyone used it, and it was rarely discussed by website design agencies. Since then, it has grown to a business of almost $100 billion per year. Back then, organic search was…

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Google Analytics

By Site Guy | August 28, 2017

Why We Use Google Analytics Here’s the bad news. You won’t immediately fly to the top of the Google search page the first day – or even the first week – when we start doing SEO services for you. Any company that makes that claim is just full of horse pucky. It takes a lot…